When WOWO announced that station veteran Kayla Blakeslee was assuming host duties on Fort Wayne's morning news, the Maven initially was disappointed. This was an opportunity for WOWO to replace the legendary Charly Butcher with a high-profile air talent, possibly a national talent.
However, upon reflection, the selection of Kayla appears to have been a stroke of genius...a word the Maven rarely uses in describing the Fed-Med management team, south of town in the big double-wide in the cornfield.
For the Fed-Med managers, Kayla delivers in three critical areas that relate to listeners and advertisers. Comfortable, capable and familiar. Oh, and she's already on the payroll!
Ms. Blakeslee is a familiar voice and personality, so in shifting to the host chair, listeners won't have to deal any adjustment to the on-air presentation. While her first few years with WOWO were rather rocky and mistake-prone, she's learned well from those tutoring her to become quite comfortable and confident with local geography, street names, and the movers and shakers in local business and politics. The Maven is also sure local advertisers and politicians will find that her change to blonde hair and proclivity for wearing black leather, as seen in her introduction announcement as Charly's replacement, will provide a very attractive package for car dealer remotes, supermarket grand openings and wooing more financial planning firms to WOWO's advertiser ranks.
The Maven wishes Ms. Blakeslee well in her new position and hopefully, WOWO/Fed-Med will allow her to grow into her new position and not micro-manage her, as Fed-Med often does with morning show hosts.
"Black leather"?
ReplyDeleteYes, quite stylish. https://www.facebook.com/1190WOWO/videos/107166203563365/
ReplyDeleteFWMM:
ReplyDeleteBlack Leather...sure, that works for me.
(she IS easy on the eyes)
And while no one can REALLY replace Charly, She does bring a good level of ebullience to the A.M. grind at WOWO, so she can carve her OWN niche there soon enough.
She's also from PA (as am I) so I've got a bit of a bias there...sure me...lol.
Good post.
Stay safe out there.