Thursday, January 16, 2014

Creative Stealing

They say there is no honor among thieves. Apparently that also translates to radio morning shows. 

It's been called "borrowing", "appropriating", "reworking" and even "creative thievery" and it's been a fixture of performers from singers, to comedians, to radio shows for years. The idea is that if it worked in Peoria, it will work in Patoka. The trick was not to be blatant about it. Seems the folks on Maples Road are either inept or naive. 

In a nutshell, many of the topics, stories and ideas heard locally on WMEE 97.3 mysteriously aired the day before on a morning show on 95.5 FM in Detroit. Or, in the view of the Detroit folks, WMEE is stealing their topics, stories, ideas and the like. 

Don't take the Maven's word for it, listen to this clip from the Detroit folks. Now, the Maven does not care much for the "everybody talks at once" concept of morning radio, but if you can make it to about the 10 minute mark of the clip, you'll hear the Detroit crew get in the face of the Fort Wayne people. 

You can hear the clip here:
 http://www.mojointhemorning.com/articles/show-archive-184218/morning-radio-show-is-stealing-our-11977725/

Wouldn't it just be easier to simulcast the Detroit show? That way the Fort Wayne audience could hear this crap a day earlier, and Federated Media could save some money on salaries. 

2 comments:

  1. You know Maven, the more of this I read and look at, the more I'm convinced that this is a set up between "Andy" and "MoJo" who we'll soon discover have some connection and are using this to get attention to both of them - "Andy" to get a better gig and get out of FedMed and "MoJo" to show that he is syndication worthy.

    ReplyDelete
  2. That had crossed the Maven's mind.....it's devious enough to work out well for both Andy and the Mofo, er Mojoites. What better way for Andy to get a better gig and, also, firmly plant a thumb in FedMed's eye? You are a covert genius, sir.

    ReplyDelete